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Generational Wealth Planning

Conversations and strategies that strengthen families and legacies.

Todd Brand, CEPA®

President, CEO & Partner

A Message from Todd

“Strong families are the foundation of enduring enterprises and lasting wealth.”

In this featured message, Todd Brand shares how intentional engagement, mindset, and shared vision help families carry their legacy forward.

Client Stories

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The Value of Early Engagement and Education

When families prioritize communication, education, and trust, wealth transfer becomes a source of continuity rather than disruption — and the next generation is prepared to maintain the values that built wealth in the first place.

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The Cost of Keeping Wealth Private From the Next Generation

This case study highlights a key reason our Next Generation solutions exist: Experience shows us that estate planning alone is not enough. Without communication, preparation, and generational engagement, even the most thoughtful wealth transfer strategies can fall short.

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Resources for Families

A curated hub for families navigating the opportunities and challenges of both family businesses and generational wealth.

From Our Library

Dr. Brian Carpenter and Dr. Nancy Morrow-Howell on caregiving in today’s families.

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A recording with Christy Brimm, LPC, exploring family dynamics.

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Damaris Gingerich on building a financial foundation early in life.

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Reflections from Damaris Gingerich on courage and purpose across generations.

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Testimonials

“I believe that “making money” or “creating wealth” out of nothing and “conserving wealth” or “stewardship of legacy wealth” over multiple generations require very different skills and disciplines.

My husband had “created” some wealth and I admired and was grateful for his skill, ability to take risks and to weather setbacks. We all hope for that entrepreneurial spark in each generation. But that spark was his, not mine, and I knew it.

As a new widow with some legacy assets, conserved by six generations on my mother’s side and five generations on my father’s, I recognized that my financial responsibility lay in learning conservation and stewardship skills and passing them onto my children and grandchildren. So when my husband passed, I began backing out of venture capital and commercial real estate and looked for a Financial Advisor who would help me learn, execute and pass on wealth conservation and stewardship strategies.

That was Brand Asset Management. They have built for me in new risk and growth balanced portfolios that provide income and estate projections that will provide a launching pad and a safety net for future generations. They have allowed me to be a grandmother rather than a banker to my grandchildren while helping me instill in them the skills and discipline they will need to carry the next generations forward.

I am very grateful to the fine people at Brand who allow me to sleep soundly every night. They take their fiduciary responsibility seriously.”

Trent

Missouri

These testimonials were provided by existing clients of the firm. No compensation was paid for the testimonials. No conflicts of interest are present other than testimonials are provided by existing clients.

Managing generational wealth?
We can help.

Every family’s story is unique. Whether preparing a business for transition or cultivating wealth across generations, meaningful conversations set the foundation for lasting impact.
Learn more about Mosaic Legacy.